See you at BIO International Convention 2026

Large banner advertising BIO 2026 conference: dotted multicolor human silhouette left, bold 'Let’s Meet at BIO 2026' headline, and a photo of a smiling man in a suit on the right.

Connect with us at the BIO International Convention from June 22-25, 2026 at the San Diego Convention Center.

Explore a more advanced and adaptable approach to cell culture with VitroGel® hydrogels, RocketCell™ media, CytoGrow™ growth factors, VitroPrime™ cultureware, and Cyto3D® analysis. Together, these integrated solutions enable reproducible and scalable workflows for organoids, xenografts, invasion assays, stem cell culture, and a broad range of 3D and 2D applications—while supporting the transition toward New Approach Methodologies (NAMs).

Book a meeting!

John Huang, Ph.D.

Not ready for a complete xeno-free workflow? Our platform is fully compatible with animal-based ECM, making it easy to incorporate our solutions into existing workflows and transition at a pace that works for your research.

Flowchart of a 3D cell culture workflow with product cards: VitroGel Hydrogels, RocketCell, CytoGrow, Vitroprime, VitroGel Cell Recovery, Cyto3D, ending in Downstream Analysis.

Needing 3D cell culture service?

Using TheWell Bioscience’s complete xeno-free 3D cell culture platform, we offer customized services that help reduce setup time, lower development costs, and accelerate your research. We work with your goals and budget to establish an optimized workflow, so you can focus on generating reliable and reproducible results.

In addition, our scientists can work with you to custom-tailor hydrogel and media for your applications.

  • Organoids
  • 3D Spheroids/Tumoroids
  • Invasion Assay
  • 3D Neuron
  • STEM cells
  • MSCs
  • Co-culturing
  • Xenograft
  • Custom disease model

Explore our End-to-End Platform for 3D Cell Culture

VitroGel® Xeno-Free Hydrogel

VitroGel® is a biofunctional, synthetic, and room-temperature-stable hydrogel. It is a superior platform compared to animal-based ECM for 3D cell culture, trusted by over 1,000 research labs worldwide for advancing cell culture models, including 2D/3D, organoids, stem cells, neurons, MSCs, spheroids, functional assays, co-culture, PDX, and CDX in vivo applications, among many others.

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RocketCell™ Xeno-Free Culture Media

A premium portfolio of xeno-free 3D cell culture media designed to support diverse cell culture applications, including organoids, iPSCs, NSCs, and hMSCs.

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CytoGrow™ Growth Factors

Premium-grade recombinant proteins, delivering high bioactivity, strong lot-to-lot consistency, and reliable performance at a budget-friendly price. With 100+ proteins across multiple species, it covers all major growth factor families and essential cell culture components.

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VitroPrime™ 3D Culture and Imaging Plate

Designed to solve common challenges in 3D hydrogel culture. A built-in retention compartment keeps gels in place, preventing floating or movement for stable imaging and accurate tracking. All steps—from culture to staining and imaging—can be done in one plate, reducing sample loss, protecting delicate structures, and simplifying workflows.

Available sizes: 6-well, 24-well, 96-well

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VitroGel® Organoid Recovery Solution

VitroGel® Organoid Recovery Solution is a non-enzymatic cell/organoid harvesting solution for quick and efficient recovery of 3D cells or organoids cultured with either VitroGel® hydrogels or an animal-based ECM.

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Cyto3D® Live-Dead Assay Kit

The Cyto3D® Live-Dead Assay Kit is a quick one-step staining procedure for analysis on a dual-fluorescence system and versatile live/dead assay for 3D and 2D Cell Culture, Organoids, Spheroids, Stem Cells, and Fluorescence Microscopy.

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